Rainbow Launches Maggie & Bianca Merchandise

LONDON: Rainbow and Simba Dickie Group have released the first products for Maggie & Bianca Fashion Friends, a new live-action girls’ show.

Original toys based on the series are currently rolling out in Europe. The collection includes fashion, arts and crafts, role-play, musical and electronic items. It is meant to encourage girls to find and express their own styles and personalities, much like the show’s titular characters.

Maggie & Bianca Fashion Friends is the first full live-action production from Rainbow. The series follows the friendship between a young American girl and an Italian “princess” at the Milan Fashion Academy.