Publishing Deal for Karma’s World

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9 Story Media Group and Karma’s World Entertainment have signed a publishing deal with Scholastic for Karma’s World, the new CG animated series created by Chris “Ludacris” Bridges.

The Karma’s World series is currently in production for Netflix, and the first book through the Scholastic deal is set to launch in January 2022. The publishing program will include original chapter books for children ages 7 to 9, a picture book and a guided journal.

Scholastic will launch Karma’s World SKUs in North America, the U.K. and Australia, with additional markets to follow.

Publishing in January and March 2022, the first two original chapter books will serve as companion stories to the Netflix series and bring aspiring rapper and hip-hop artist Karma Grant from the screen to the page. The Scholastic program will also include a picture book co-authored by Bridges and Halcyon Person, and a guided journal to be published in summer 2022.

“From the moment we saw the pitch deck, we knew we wanted to be the publisher for Karma’s World,” said Debra Dorfman, VP and publisher, global licensing, media and brands for Scholastic. “We’ve been looking for a series like this with an encouraging message, a diverse and charismatic protagonist and a vibrant cast of friends. We can’t wait to spotlight Karma’s unique and powerful voice.”

“We couldn’t have found a better partner to work with on Karma’s World, to create product extensions that provide unique opportunities for enhanced storytelling,” said Kristin Lecour, co-VP of consumer products for 9 Story Brands. “We are thrilled to partner with Scholastic on this groundbreaking brand and collaborate together to bring the power of Karma’s music and message to print.”

“I am so proud of what we’ve been able to create with Karma’s World,” said Bridges. “It’s been over a decade in the making and an important legacy that I want to leave for my daughters. Kids are going to fall in love with Karma, and I’m so excited to work with Scholastic to bring her message to even more kids around the world.”