Nickelodeon, Nick Jr. Expand Reach in Southeast Asia

ViacomCBS Networks International (VCNI) has secured carriage for its flagship kids’ brands Nickelodeon and Nick Jr. with various platforms in Southeast Asia.

Starting January 4, 2021, in the Philippines, Nick Jr. will be available to Cignal TV’s Prepaid and Postpaid subscribers, part of Cignal’s launch of 11 new channels. Nickelodeon has been available on Cignal since 2012.

In Malaysia, Nick Jr. joins Nickelodeon on Astro’s revamped Kids Pack which launched on December 15. From now until December 31, 2020, all Astro customers can enjoy a complimentary preview. Nick Jr. will also be made available on NJOI and in commercial establishments from January 2021. Earlier this year, Nick Jr. launched on Astro GO.

Nickelodeon and Nick Jr. recently launched on Thailand’s 3BB. Both channels are available on 3BB’s IPTV platform, while Nick Jr. is also part of an on-demand content package on 3BB’s OTT platform, MonoMax.

Pierre Cheung, senior VP and general manager for Asia at VCNI, said, “Nickelodeon has been entertaining kids the world over for more than 40 years now. With the launch of Nickelodeon and Nick Jr. together with our valued partners, we continue to expand our brands on linear and beyond while boosting our offering and entertaining even more viewers.”