Tuesday, December 10, 2019
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Kidoodle.TV Inks Content Deal with Guinness World Records


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The safe streaming platform Kidoodle.TV has entered into a two-year partnership with Guinness World Records (GWR), with content from the deal set to go live next month.

The partnership will see over 100 specially selected clips from GWR’s YouTube channel showcased in a serialized format on the streaming service. The clips will have themes such as “Meet the Record Breakers,” “Amazing Animals” and “Science & Stuff.”

Kidoodle.TV is available in over 140 countries on thousands of connected devices. The safe streaming platform is committed to ensuring children have a safe alternative to stream their favorite shows. Every piece of content available on the service is strictly vetted.

Karen Gilchrist, director of visual content at Guinness World Records, said: “Whether it’s the longest fingernails or the highest jump by a llama, record-breaking has an irresistible appeal to young children. It’s really important to us that their viewing experience is safe and age-appropriate, so we’re delighted to be partnering with Kidoodle.TV and sharing some of our finest kid-friendly clips.”

Brenda Bisner, senior VP of content and business development at Kidoodle.TV, added: “The addition of the iconic branded Guinness World Records content expands our large offering of content that reaches kids under 12 in over 140 countries. This is a partnership we are very pleased to have and look forward to launching this great content on our Safe Streaming channel.”






About Alison Skilton

Alison Skilton is an associate editor of World Screen. She can be reached at [email protected]

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