Guru Studio Inks Sales for 123 Number Squad!


Guru Studio has signed new broadcast deals for the educational adventure series 123 Number Squad!

The preschool show follows Paula, Billy and Tim as they use numbers, counting and shapes to become a fast-response rescue team that helps the citizens of Numberville. New broadcast partners signed by Guru include TRT in Turkey, Canal Panda in Portugal, CANAL+ in Poland, PCCW in Hong Kong and HRT in Croatia.

They join international broadcasters already on board including Youku in China, MBC Shahid in the Middle East and Hop! in Israel.

123 Number Squad!, from Singapore’s Omens Studios, was commissioned by Singapore’s Mediacorp and is currently airing on Sky Kids in the U.K. Guru Studio acquired worldwide broadcast rights to the series last year, also representing the brand across all global licensing and merchandising.

In addition to 123 Number Squad!, Guru Studio is bringing its own originals to MIPCOM, as well as several new series in development.

“We’re delighted to be growing our list of top-notch broadcasters who believe in 123 Number Squad!’s mix of adventure and number-based fun,” said Jennifer Oppenheimer, Guru Studio’s manager of international sales and licensing. “We’re excited to build on this strong momentum heading into MIPCOM as we continue to introduce the series to even more partners.”

Chi Sim Tang, CEO of Omens Studios, added: “123 Number Squad! is a vibrant series that not only provides kids with educational tools but also fun and enduring connections with lovable characters. The team at Guru has secured a number of great new broadcast partners for the series, and we can’t wait for new territories and audiences to discover 123 Number Squad! and the world of Numberville!”