Great Wolf Resorts Launches Entertainment Division


Production is underway on the animated project The Great Wolf Pack, which will be the tentpole IP under the newly launched Great Wolf Entertainment.

Producer Julia Pistor (The SpongeBob SquarePants Movie, The Rugrats Movie) is set to executive produce, and Kent Redeker (Doc McStuffins, Higglytown Heroes) will executive produce and write the project, which is due out early 2022. It will be directed by Chris Bailey (Garfield: The Movie), who leads a production team from animation studio Six Point Harness (Hair Love).

The Great Wolf Pack follows the woodland animals Wiley Wolf, Violet Wolf, Oliver Raccoon, Sammy Squirrel and Brinley Bear, who were chosen by the Great Wolf Spirit to form and become the Great Wolf Pack. Using the power of a fantastical geyser, the Pack are magically transported to whimsical worlds where various challenges and dilemmas await, and only the power of the Pack can solve. By joining together in friendship and combining their unique talents and flaws, they will face and overcome the challenges that come their way.

Great Wolf Resorts has just launched Great Wolf Entertainment as a brand-new entertainment division, which is also developing a slate of ten additional short-form animated projects that will delve deeper into the characters’ backstories and follow them on multiple adventures. Great Wolf Entertainment also oversees the continued development of MagiQuest, the popular in-resort interactive video game, which features additional character IP and stories that are currently being primed for additional multimedia development. 

“Millions of families interact with our characters every year at our resorts, and it seems like a natural opportunity to expand that beloved resort experience into filmed content that can be enjoyed anywhere,” said Brooke Patterson, senior VP of brand experiences. “We are excited to work alongside this talented team of artists and storytellers who we’ve entrusted to bring these characters to cinematic life.”

“Great Wolf Lodge is an industry leader in providing unique family experiences at their resorts,” said Pistor. “I am excited to work with the team to develop real and authentic content around their beloved woodland characters that lives up to those high standards and continues to engage families in the Great Wolf story outside of the resort experience.”

“When I was approached to create a world for the Great Wolf Lodge characters to live and play, I thought back to my childhood, and felt excited to create stories that hopefully children will imagine themselves being a part of,” said Redeker. “We have such fabulous stories to tell with these characters, and I believe these stories will allow children to have a deeper connection with the Great Wolf Pack and further enhance the character experience at the resorts.”

“I am thrilled to be part of this team that Great Wolf Entertainment has put together for this project,” said Bailey. “The whimsical cast of family-friendly characters and the mysterious worlds found in their forest provides countless opportunities for adventure.”