Fix&Foxi Joins eLife TV in UAE

MUNICH: The Your Family Entertainment (YFE) channel Fix&Foxi is being exclusively added to Etisalat's eLife TV in the United Arab Emirates (UAE).

This agreement marks the first time Fix&Foxi will broadcast through cable and IPTV in UAE. The channel will be added to Etisalat's eLife TV Western basic package. Featuring the titular twin foxes, Fix&Foxi offers a combination of 2D, CGI-animated and live-action programming for children, including such hits as Gloria's House and Bob's Beach. The content is both entertaining and educational, with new shows being added every month.

Rashed Al Abbar, Etisalat's VP of consumer product innovation, remarked: "eLife offers the best in entertainment for all ages and audiences by partnering with international channels enriching the content portfolio. The addition of the kids' channel Fix&Foxi will add value to the plethora of offerings available today for kids in UAE."

Paul Robinson, the executive VP of international channels for YFE, added: "Fix&Foxi Channel's blend of high quality, entertaining and learning-based programming with good positive values and a strong family appeal will be appreciated by audiences in the UAE and we are honored to be partnering with Etisalat to bring this channel into their homes."