Custom Nuts & Baboon Launch South Asian Cartoon Office

Custom Nuts and Baboon Animation have partnered with the Middle East’s AzCorp Entertainment to open a South Asian office for global cartoons.

The office, located in Karachi, will leverage local talent and ensure cultural authenticity while developing content for regional and international markets. Work is underway on a slate of animated projects inspired by tales and iconic characters from MENA and South Asia.

The first wave of content will debut in early 2025.

“Custom Nuts and Baboon have always been inspired by the rich, diverse cultures of South Asia and the MENA region, where anime enjoys a dedicated following,” said Silas Hickey, co-founder of Custom Nuts. “Together with AzCorp, we’re taking the region’s unique, beloved stories and reimagining them to also reach a global audience.”

“Kids everywhere should be able to see themselves in the cartoons they watch,” commented Emily Kaye, head of development at Baboon. “This is a top priority for Baboon.”

Mike de Seve (Madagascar, Angry Birds), CEO of Baboon, added, “This alliance will help do just that. It’s a game changer.”

Imran Azhar, CEO of AzCorp, said, “This partnership aligns perfectly with our mission to champion authentic regional storytelling. By merging our local expertise with Custom Nuts’ mastery of hybrid anime and Baboon’s world-class writing, we are set to create something truly groundbreaking for South Asian and MENA audiences.”