Babar Kids’ Apparel Launches


Nelvana, the Clifford Ross Company and Spanish fashion brand The Animals Observatory have collaborated to create a line of Babar apparel for kids.

Available internationally in stores and online, the capsule collection features vintage artwork designs of the iconic elephant on tops, pants, dresses, accessories and more.

Babar’s distinctive style and brand values are known worldwide, allowing us to constantly explore unique partnership opportunities with premium fashion brands,” said Camille Froget, senior licensing manager for EMEA and LatAm at Nelvana. “The Animals Observatory has established itself as a leader in creative clothing for kids, built on the motto, ‘Be a good animal, true to your instincts.’ This is something that creative director Laia Aguilar regularly draws inspiration from and repeats to her kids, and it aligns perfectly with the Babar brand. We feel privileged to work with Laia and her globally renowned team at The Animals Observatory, as well as our esteemed partners at the Clifford Ross Company, to offer children a premium apparel line that features our beloved Babar.”

“This new capsule captures the first Babar tales,” added Laia Aguilar, creative director at The Animals Observatory. “A selection that features earth and ecru colors on classic patterns for short-sleeved shirts and dresses, bucket hats, swimwear and even a delightful vest, all of them showcasing illustrations from this time-honored story.”