Sasha Junk Promoted to President of KIDZ BOP

Sasha Junk has been appointed president of KIDZ BOP, succeeding Victor Zaraya, who was recently elevated to chief revenue officer at Concord.

The new appointment comes as KIDZ BOP gears up to celebrate its milestone 20th anniversary in 2021. Junk will lead the brand, along with the global KIDZ BOP team, into its second decade with a year-long celebration, including new album releases, video collaborations, brand partnerships and activations and the expansion of the music franchise into the rest of Europe and Latin America.

Before joining KIDZ BOP in 2009, Junk was the global head of publicity at Classic Media (now part of DreamWorks Animation).

“There’s no bigger children’s entertainment brand than KIDZ BOP and Sasha’s leadership has been a part of that success,” commented Concord Chief Label Executive Tom Whalley. “I look forward to working with her and the KIDZ BOP team as they continue to increase its presence around the world.”

“I am thrilled to be taking on the expanded role of president and would like to thank Scott Pascucci, Tom Whalley and Victor Zaraya for their support and dedication to creating an environment that empowers Concord executives and staff,” stated Junk. “KIDZ BOP music positively impacts millions of kids every day, which is especially important during these challenging times. I look forward to working with our super talented KIDZ BOP team to identify new growth opportunities to move the brand forward as we gear up to celebrate our 20th Birthday next year.”

“Sasha and I have worked together for 10 years and I am very proud of what we’ve all accomplished at KIDZ BOP,” said Zaraya. “I’m confident that Sasha and her team will be even more successful in the coming years.”