Video Interview with MTG’s Merrily Ross

NEW YORK: Merrily Ross, who has a wide buying remit as VP of formats and content development at Modern Times Group (MTG), met with TV Formats to discuss what she’s currently on the lookout for.

Ross has firsthand insights into the types of formats that are working best in today’s market and, in particular, what’s working well on the channels that she buys for. She also has observed which format genres are not performing as well as they used to.

In addition to touching on all of the above topics, Ross shares with us details of the pilot scheme that MTG has in place for scouting (and funding) fresh ideas and delivers advice to producers pitching formats for MTG’s channels.

This video is available with subtitles in Spanish, Mandarin and French.