U.K. & Germany Sign Up for The Secret Song

Vivendi Entertainment has lined up two more countries for local adaptations for The Secret Song.

STV Productions in the U.K. and ITV Studios in Germany are the latest production outfits to option the format. The format is currently in production in Finland, where MTV3 has commissioned five prime-time episodes. Vivendi Entertainment also closed development deals in 10 other countries. The show, originally created by DMLSTV, was launched in France, in prime time on TF1.

Matthieu Porte, executive VP of international and development at Vivendi Entertainment, said: “The Secret Song is such a powerful and emotional shiny floor that we are collaborating with the best producers in this genre in each country. I can’t wait to see the most famous German and British celebrities being surprised in 2020.”

Marcus Ernst, head of development at ITV Studios Germany, added: “Germany is ready for The Secret Song. We are delighted to adapt this wonderful and emotional format for the German market. It will be exciting and thrilling to see which celebrities will be surprised—and especially how they will react to the secret song.”

David Mortimer, managing director at STV Productions, said: “We’re so excited to be partnering with Matthieu and the Vivendi team on The Secret Song. With its mix of jaw-dropping musical performances and highly emotional storytelling, this show has the potential to be a huge hit in the U.K. At STV Productions we’re always on the lookout for the next big entertainment event and I’m convinced British audiences are going to love The Secret Song. Bring on the surprises.”