The Floor Heads to Two More Markets

Talpa’s quiz show The Floor has notched up two further deals, including a commission in Spain by Atresmedia.

A weekly prime-time version of the quiz show will be produced by Mediacrest for Atresmedia. Additionally, The Floor will be produced and broadcast by Kanal D Romania, part of Dogan Media International, for a weekly prime-time run this fall in Romania.

Sebastian van Barneveld, Talpa’s director of international distribution, said: “The Floor’s flexible arced structure ensures all markets can localize and enjoy this high-stakes combination of strategy, gameplay and knowledge.”

Clara Bomboe, programming and strategy director of Kanal D Romania, added: “We are very excited to have The Floor among our formats. We are constantly investing in quality content, and we are already trendsetters on the smart quiz and game show segments, with some successful productions. We believe we can enter another level with the spectacular and dynamic The Floor. We’ll have an experienced internal production team work on the project.”

Carmen Ferreiro, director of entertainment programs at Atresmedia, said: “We are delighted to add The Floor to our catalog of major entertainment brands. It’s an original and highly innovative game show, characteristics that we highly value for our formats and our way of understanding television.”

Van Barneveld added: “Spain is a market with a strong track record in game shows. The Floor is a unique, instantly engaging, arced game show built for this day and age. The epic life-or-death quiz duels are bound to deliver dramatic moments.”

Daniel Domenjó, executive director of Mediacrest, said: “It’s a privilege and a thrilling challenge to partner with Talpa, with such a powerful format. We strongly believe that the Spanish version of The Floor will enrich the primetime slot on Antena 3, a channel which we are deeply thankful for believing in our team to make it an outstanding production.”