Swedish Commission for LEGO Masters

Endemol Shine Group has lined up a deal that will see Meter Television producing a local version of LEGO Masters for TV4 in Sweden.

Mauri Hermundsson will host the eight-part local series, which will launch this fall on TV4, TV4 Play and C More. Hermundsson will be joined by Magnus Göransson, a design director at LEGO, who will judge the contestant’s creations.

TV4 marks the seventh broadcaster to commission the show, following deals in the U.S., U.K., Australia, Germany, Belgium and the Netherlands.

The format was originally created by Tuesday’s Child Productions and The LEGO Group. Endemol Shine Group is the exclusive distributor of the format and all finished tape of LEGO Masters globally.

James Townley, global head of creative networks at Endemol Shine Group, said, “So far this year we’ve had stellar ratings in the US, Netherlands, Belgium and Australia, reinforcing that LEGO Masters is content that truly entertains and appeals to the entire family and has perfect co-viewing potential. This unique format also incorporates a celebration of creativity whilst showcasing that the power of imagination really can capture audiences globally.”

Karin Stjärne, CEO at Endemol Shine Nordics, added, “It has been fantastic to see how LEGO Masters has been developed across different local markets and we are very happy to introduce a Swedish version to the audience later this year. Feel-good reality formats are doing incredibly well right now and this Swedish commission will no doubt garner even more interest for LEGO Masters across the region.”