Smilehood’s Dilemma Optioned in MENA

Smilehood Media has optioned the game-show format Dilemma in the Middle East and North Africa for production across the region following its success on Latina TV in Peru.

In each episode, a celebrity is asked 15 questions that put him or her to the test. The audience can win money by showing how much they know about the celebrity being interviewed or by giving their true opinion about his or her credibility based on the responses to the questions. Depending on the particular production, the audience can play from the studio and their homes. There is an app for mobile devices that enables viewers to play and interact live with the host and the guest. Dilemma has three sections: confessions, life dilemmas and open heart.

Dilemma was created by Sinapsis Producciones. It is directed by Marcos Gorban (Factor X, Gran Hermano, Operación Triunfo).