Twofour Rights has sealed deals with TV2 in Hungary and Kanal D in Turkey for local adaptations of the fact-ent format What Would Your Kid Do?
Production on the local versions will kick off this summer. Originally produced by Twofour Group’s Boomerang for ITV, the game-show format has parents guessing how their kids will react to various situations. The best performing new factual-entertainment show on ITV in almost a year has been given a second-season renewal.
“Studio game shows are very on trend for these territories and with its fresh approach, What Would Your Kid Do? has high appeal,” reports Marta Csizmadia, a sales executive at Twofour Rights who will be showcasing the title, among other formats and finished shows, at NATPE Budapest International. “I’m thrilled to see the format rolling out across Turkey and Hungary and look forward to further success at the upcoming NATPE market for this and our burgeoning catalog.”