Dori Media’s Power Couple Lands in Mexico

Dori Media Group has licensed the reality show Power Couple to TV Azteca in Mexico, marking the format’s tenth international sale.

Power Couple sees couples participate in challenges to test how well they know each other and win a cash prize. The Mexican version’s ten-episode first season is due to debut in prime time. The format was created by Abot Hameiri. It has also aired on such broadcasters as RTL Germany, Record in Brazil, MNET in South Africa, Channel 10 in Israel and RTL in Hungary.

Nadav Palti, the CEO and president of Dori Media Group, remarked: “Power Couple is on the brink of becoming a major hit in the Hispanic world, replicating its success in Europe. The show has already conquered Brazil and we are confident that its anticipated success in Mexico will serve as a springboard to the rest of the Hispanic market. The format has all the ingredients to satisfy the growing expectations of viewers who are increasingly spoilt for choice. The reality show has a fresh and exciting take on the reality format, which has been attracting some exciting celebrity contenders in many markets. We are looking forward to helping TV Azteca roll it out.”

Joshua Mintz, deputy to the president of TV Azteca, added: “TV Azteca is a great place to create TV and adapt foreign formats. Our experience with contest shows has been a success. TV Azteca is the home of great events and great contest shows. The Mexican audience will be very pleased with what we will be offering with Dori Media’s format.”