Cineflix Rights Picks Up Tempting Fortune

Cineflix Rights has acquired the worldwide rights to Voltage TV’s social-experiment format Tempting Fortune.

The format sees 12 strangers dropped into the heart of a vast, remote wilderness with a large cash prize awaiting them. To keep the money, they must reach the designated finish line (approximately a 21-day trek away) without spending any on things that would make their journey easier. Each time someone caves, the cost is removed from the shared prize pot.

Tempting Fortune has been commissioned by Channel 4 in the U.K. and Roku in North America.

“Internationally successful formats which return season after season are what every distributor looks for, and Tempting Fortune has that potential,” Richard Life, head of acquisitions at Cineflix Rights. “It’s a totally authentic social experiment that taps into the dilemmas that confront us all, wherever we live around the world, in a highly entertaining format with scale, impact,and mischief.”

Sanjay Singhal, CEO of Voltage TV, added, “Tempting Fortune is a fascinating social experiment about willpower and self-restraint that asks questions around what we value the most in life—and how far we’re prepared to go, how much we’re prepared to spend, when we’re faced with the things we most want but at the world’s highest prices. We are thrilled to have Cineflix Rights distributing the series to the international market.”