Toei Signs Up French Merchandising Broker for Dragon Ball

TOKYO, November 13: TF1
Enterprises, through its TF1 Licences department,
has been appointed as the merchandising broker for Toei Animation's Dragon Ball franchise in French-speaking
territories.

TF1 Licences will
represent Dragon Ball, Dragon Ball Z and Dragon Ball GT in France, French-speaking Belgium, Luxembourg,
Switzerland and Monaco in French Language. TF1 will have all merchandising
rights for the brand with the exception of toy, video game, publishing and Lamincards categories.

"TF1
Licences ranks among one of the international market's most prolific licensing
organizations and brings to its representation of Dragon Ball an
outstanding track record of licensing success and a deep commitment to our
brands," said Kanji Kazahaya, the director of Toei Animation's international
department.

"We
are excited to be working with Toei Animation, one of the most respected names
in animation production," added Daphné de Beauffort, the sales manager of
TF1 Licences. "The company's Dragon
Ball continues to rank among the
world's most powerful brands and to be loved since its first TV show in the
'80s in France."

—By
Kristin Brzoznowski