The History Channel to Launch in Iceland

LONDON/NEW YORK, March 28:
The History Channel will launch in Iceland on the Skjarinn ADSL platform and
cable system, broadcasting in English, on April 1.

The channel’s launch in
Iceland resulted from an agreement reached between Skjarinn and The History
Channel U.K., a joint venture between A&E Television Networks (AETN) and
BSkyB. This follows the recent launch of The History Channel in Norway, Sweden,
Denmark and Finland on February 1.

Now available in over 130
countries in more than 230 million TV households, The History Channel features
award-winning programming that covers a variety of topics, including ancient
history, contemporary history, military history and conflict, and technology
and transport. Among the original series that air on The History Channel are Battle
Stations, Engineering an
Empire, MegaDisasters, and
Digging for the Truth; specials
include The Crusades: Crescent and The Cross, Titanic, French Revolution and Egypt: Beyond the Pyramids.

“We are delighted to
announce our launch on the Skjarinn platform in April especially coming so soon
after The History Channel launched in the rest of Scandinavia,” said Ian
McDonough, the commercial director of The History Channel U.K. “It’s
encouraging to see the strong demand for high quality, factual content in this
part of the world and we hope to be announcing further distribution deals
before too long.”