swissinfo Debuts YouTube Channel

July 19, 2007 World Screen

BERN, July 19: swissinfo/Swiss Radio International (SRI) has
launched its own channel on the popular video sharing website YouTube in order
to more fully meet its mandate to inform Swiss people abroad about news at
home, and to raise awareness about Switzerland internationally.

Produced by swissinfo journalists, the YouTube channel will
air original reports and background information on Swiss society, environment,
arts, education, research and tourism. Videos are available in English, and new
content will be added weekly.

swissinfo/SRI, is a unit of SRG SSR idée Suisse,
Switzerland’s public service radio and television broadcaster. The YouTube
channel can be viewed at www.youtube.com/swissinfovideos.