STAR Expands Hindi Nets to Portugal

HONG KONG/LISBON: STAR’s Hindi-language entertainment channel Star Plus and Bollywood movie outlet Star Gold have secured carriage on the Clix IPTV platform in Portugal.

Both channels will be available to Clix subscribers as part of the “STAR Pack” for 9.99 euros per month. "The introduction of STAR’s entertainment and Bollywood channels is part of Clix’s IPTV strategy, which aims to reach and satisfy a number of growing communities in the Portuguese territory, by making available and giving quality content in linear and non linear formats," said Susanna Barbato, Clix’s marketing director. "We believe that the distribution of these channels will give our programming and service, a distinctive and innovative edge.” 

“With a large South Asian community, Portugal represents an important market for STAR,” added Yeshpal Sharma, STAR’s VP of distribution and advertising sales for the U.K. and continental Europe. “We are excited to work with Clix, one of the top IPTV platforms in the country to bring the excitement of our top rated dramas, events, lifestyle programs and Bollywood hits into the living rooms of viewers across the country.”