Picture Box Distribution Racks Up Sales for Lifestyle Series in Asia

TORONTO, May 17: Canada’s Picture Box Distribution has
secured a number of deals in Asia for its 130×39-minute lifestyle series Style
By Jury.

The series has been licensed to SFINX in Japan and Media
Silk Road in Korea. Discovery Asia has also acquired additional episodes of the
series after an initial license last year.

Commissioned by W Network in Canada, and produced by
Planetworks in Toronto, the series follows unsuspecting candidates who go
before a two-way mirror and are judged by a jury of nine strangers on
everything from fashion and demeanor to body language. After hearing the
critique, the candidates are then treated to a seven-day makeover, where they
are transformed both physically and mentally. A second jury is brought in after
the makeover to judge the results. Style By Jury was also recently nominated for a 2007 Banff award in the lifestyle
category.

“These recent sales in Asia and the continued overall
international interest in the series are direct reflections of the production
merits of the show,” said Kate Sanagan, partner with Picture Box
Distribution. “In the exceedingly
crowded marketplace of traditional make-over series, Style By Jury stands out as a quality program.”