Novocom Rebrands as Via Worldwide

CANNES, October 13:
Novocom, a creative services agency specializing in the design and production
of motion graphics, announced at MIPCOM that it has completed a corporate
restructuring, and rebranded itself as Via Worldwide.

The announcement was made
by the company’s creative director, founder and CEO John Ridgway, who also
announced two new services, Brand Structural Solutions and Music Branding. The
former is a consulting service for in-house branding and promos. Music Branding
will provide music services to clients under the supervision of Peter Meisner,
VP, Novocom Music.