New Member for Sparks

October 4, 2006 World Screen

STOCKHOLM/ISTANBUL, October 4: Sparks Network has added a
new member to its worldwide format organization: Ay Yapim in Turkey.

Ay Yapim is the holding company of a production outfit and a
distribution outfit with Tara Film and Primareplik, as well as the channel
Elmax. The company is in production on one daily morning show for Kanal 1, a
prime-time docudrama series for Kanal D and the daily access prime time- show
for Show ATV based on the FremantleMedia format Your Face or Mine. Two prime-time sitcoms are also in pre-production.

“We are excited about our new member in Turkey,” said
Fredrik af Malmborg, the MD of Sparks Network. “The Turkish market is very
interesting with a big potential for format sales but we believe also in the
development of original ideas. Our new member has already locally produced one
of the formats from the Sparks catalogue and we hope for many more.”