MIPCOM to Host Global Channel Distribution Day

PARIS: MIPCOM is launching a conference event dedicated to the distribution of TV channels around the world, organized in partnership with the Association of International Broadcasting (AIB).

The aim of the event is to create a hub for the interaction channels and platforms, and to provide an educational forum dedicated to showcasing new channels and carriage platforms. The one-day program will take place on Monday, October 13. It will include a series of business-oriented conferences and workshops. Mediamétrie/Eurodata will present data and comments on the growing channel distribution market and leading international platforms will unveil their strategies for the year to come. The Driving the Quest for the Audience: Channel Distribution Strategies for Success conference session will showcase new channels with international appeal.


“With the increasing presence of multi-service operators and channels from around the world, carriage deals are a growing part of the market. Our ambition is to become the international business destination for the carriage ecosystem,” commented Laurine Garaude, the director of Reed MIDEM’s TV division.



“It is vitally important that channels and platforms understand each other’s businesses,” added Simon Spanswick, the chief executive of AIB. “Neither sector can operate independently of each other. This new initiative at MIPCOM is, we believe, essential as the distribution market becomes more complicated as new platforms launch. AIB is delighted to be part of this important concept that is designed to bring businesses together and start conversations that will turn into business deals.”