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Marco Bassetti Talks IP Ownership, Scale

In conversation with World Screen’s Anna Carugati in the Grand Auditorium, Banijay CEO Marco Bassetti discussed the crucial role of IP ownership, the importance of scale, the challenges of working with the SVOD streamers and the rising prominence of FAST channels at MIPCOM today.

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About Mansha Daswani

Mansha Daswani is the editor and associate publisher of World Screen. She can be reached on


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