Lee Bartlett to Lead ITV Global Content

LONDON, June 10: Lee
Bartlett has been appointed managing director of ITV Global Content, after
serving in an interim position since the sudden departure of Dawn Airey in
April.

Bartlett will be
responsible for overseeing the company’s British and international production
and distribution businesses. He has been with ITV Global Content since the
beginning of April, when he joined as COO. He was named interim managing
director at the end of April, upon Airey’s departure to join Five. He reports
directly to John Cresswell, the COO of ITV plc.

Bartlett joints ITV after
almost a decade at FOX in the U.S.

In other ITV plc news,
Gustavo Antonioni has announced the first appointments to his management team
since joining as commercial brands director for ITV Worldwide. Antonioni
reports to Peter Iacono, the president and managing director of ITV Worldwide,
with a dotted line to David Pemsel, the group marketing director at ITV. He
will be responsible for driving the global marketing and licensing strategy for
ITV's key commercial brands, working closely with ITV plc's marketing team.

Caroline Stott has been
appointed director of global marketing services, overseeing the marketing team,
which will include the newly created roles of head of content marketing, head
of global marketing services and events and international research and
development.

Melanie Beer has been
appointed director of merchandise and licensing, with Julie Quirke as head of
international licensing. Giles Ridge has been named as head of brand and
product development and Claire Murphy has been appointed director of commercial
sports services.

—By Mansha Daswani