Expanded Role For Nicktoons’ Dawkins

NEW YORK, November 13:
Nickelodeon/MTVN Kids and Family Group announced that Nicktoons Network general
manager Keith Dawkins has taken on the additional role of senior VP of
Nickelodeon Programming Partnerships.

As senior VP of
Nickelodeon Programming Partnerships, Dawkins is charged with maximizing
programming drawn from the Nick International channels and their partners from
a creative and revenue-generating perspective across all lines of business. To
do this, he will seek out creative partnerships and co-productions with
non-traditional programming partners, and secure creative content deals,
funding opportunities and partnerships with companies within the toy, gaming,
digital and movie studio industries. He will also oversee the international and
domestic acquisitions of series, films and short-form programming for both
Nickelodeon and Nicktoons.

Nicktoons Network has hit
the distribution milestone of 50 million households under Dawkins’ leadership.

Dawkins will also continue
to oversee the daily operations of Nicktoons Network as its general manager, a
role he has filled since 2003.

"Keith is a motivated
leader whose passion for quality content will keep Nickelodeon and Nicktoons
Network at the highest level of creative excellence," said Marjorie Cohn,
the executive VP of development and original programming for Nickelodeon/MTVN
Kids and Family Group. "He has played a crucial role in aligning the Nick
and Nicktoons brands, and his understanding of the latest programming trends
will bring a wealth of new possibilities to both networks. We're excited to see
what he brings to our various lines of business in this expanded role."
Dawkins will report to Cohn.

—By Ned Berke