E! Networks Expands Presence in Poland

LOS ANGELES, August 14: E! Networks is boosting its presence
in Poland, inking new multiplatform deals with Vectra and Multimedia.

Both operators have signed long-term deals to offer the E!
Entertainment Network on their basic cable, digital cable and IPTV platforms.

Announcing the deal, Brad Wald, the managing director for
EMEA at E! Networks, noted: "E!'s programming is proven to be very
attractive to Polish audiences with such popular franchises as Live from the
Red Carpet, E! News, The E! True Hollywood Story, Fashion Police, Style Star and the 101 and 50 Most Entertainment Countdown mini-series resonating well with viewers in the
region."

E! is currently offered as part of the basic package on
Cyfrowy Polsat, Poland's largest DTH operator. With these new deals, E! and
Style programming is now available to 1.3 million viewers in the region.