Brightcove Expands to Germany

HAMBURG, October 14: Leading online video platform
Brightcove has bolstered its European operations, setting up shop in Germany
and appointing Vanessa Wade as VP for Europe, the Middle East and Africa.

The new office in Hamburg will feature a full team across
sales, engineering and technical consultants.

“European Internet users consume more online video than
anywhere else, and Germany leads this trend both in terms of end-user demand
and forward-looking media companies,” said Jeremy Allaire, Brightcove’s
chairman and CEO. “We are excited to deepen our investment in the German market
with a new office and German staff, and particularly the addition of Vanessa
Wade to lead further expansion across the region.”

Brightcove is already working with a number of media
businesses in Germany, including OMS, an online sales and marketing network for
regional newspapers, and Gruner + Jahr, Europe’s largest magazine publisher. Brightcove is also
integrating with leading third-party technologies in Germany, securing
partnerships with Smartclip, Adtech, Tremor Germany and Bebo Germany, to
increase the monetization opportunities and distribution channels for
Brightcove customers in Germany and across the region.

Today, Brightcove also announced its next generation online
video platform, Brightcove 3.

—By Mansha Daswani