Bollywood Outfit Takes Stake in Asian VOD Channel

SINGAPORE, November 30: Eros International, a leading
producer and distributor of Bollywood movies, has invested an undisclosed
amount in the Asian IPTV video-on-demand channel Anytime.

As part of the new alliance between the two companies, Eros
International and Anytime will form a joint-venture, majority owned by Eros
International, that will deliver Hollywood movies on demand across India. The
service will be provided to platforms to offer their subscribers, and direct to
consumers over the Internet. In addition, the companies will develop a
Bollywood video on-demand channel that will be delivered across the Asia
Pacific. Eros International will also take a seat on the Anytime board.

“Anytime’s Hollywood content and world-class technical,
programming and marketing expertise complement Eros’ strategic vision for
expanding choice for consumers in India while at the same time expanding reach
of our blockbuster Bollywood library around the world,” said Kishore Lulla, the
chairman and CEO of Eros. “With rights to license into 14 territories across
Asia Pacific and established services in numerous markets, no one can match
Anytime in terms of reach or experience in video on demand.”