BBC America Adds Titles to iTunes U.S.

NEW YORK, April 29: For
the first time, selected programming from BBC America, including Little
Britain, will be available for
download from the iTunes Store in the U.S.

"BBC is delighted to
provide U.S. audiences with the unique ability to purchase and download select
award-winning BBC America programming on the iTunes Store," said Beth
Clearfield, the VP of digital media and business development at BBC Worldwide
America. "As the first U.K. broadcaster available in the U.S., BBC is
leveraging its trusted international brand in entertainment to provide our
audiences with a first-rate digital experience."

Starting today on iTunes,
customers can purchase single episodes and complete seasons of Torchwood, Little Britain and Robin Hood. The iTunes deal follows the BBC’s alliances with
YouTube and MySpace in the U.S.

—By Mansha Daswani