VH1 Searches for Diddy’s Next Personal Assistant

NEW YORK: Sean "Diddy" Combs is looking for a new personal assistant in a second season of I Want to Work for Diddy, which launches on VH1 on November 2. 

The show watches as a new batch of 11 contestants battle a range of challenges, based on real-life experiences of Diddy’s previous assistants, to land a coveted role under one of the world’s most demanding CEOs. The applicants must face a judging panel, which features Bad Boy executive Phil Robinson and former Diddy assistant Capricorn Clark, now global brand director for Sean "Diddy" Combs. This season the panel is joined by Diddy’s mentor, the business entrepreneur Andre Harrell, founder and president of Uptown Records.

Beginning October 26, a sneak peek of the season’s first episode will be available on VH1.com, one week before the on-air premiere. Further episodes will be available on VH1.com the morning after they air on VH1. Additional video content from I Want to Work for Diddy 2, including extras from each episode, will be available on VH1.com and on VH1 Mobile throughout the season.

"Last season I was hands off and left it to the judges," said Diddy. "This season I’m taking a foot in ass, all over your brain approach to finding this assistant."