Warner Bros. Exec to Deliver Brand Licensing Europe Keynote

LONDON: The keynote address at this year’s Brand Licensing Europe will be delivered by Bruno Schwobthaler, the senior VP of sales and business development at Warner Bros. Consumer Products for Europe, the Middle East and Africa.

Schwobthaler will draw on his experience from working with companies such as Yoplait in France, Schweppes in Spain, Hasbro in Germany and WBCP in France to talk about how to create compelling consumer propositions in a tough retail climate. His address will take place on September 30 at the Licensing Academy.

A special keynote address will be presented by Showcomotion and delivered by producer Phil Davies, who is best known for producing Peppa Pig. Davies will offer insight into what gives a children’s program, like Peppa, the ability to be successful across all platforms. The Showcomotion keynote is on October 1 at the Licensing Academy.

Licensing Academy sessions are free for all visitors to attend.

For more on Brand Licensing Europe, please click here to see an event preview.