Ludia Launches Downloadable Game for Hell’s Kitchen USA

MONTREAL, June 4:
Interactive entertainment company Ludia has launched a Hell’s Kitchen USA downloadable game, based on Granada America’s hit
series for FOX that stars celebrity chef Gordon Ramsay.

The game recreates the
show’s intense competitions, featuring a series of kitchen and dining-room
challenges, set in an environment based on the actual Hell’s Kitchen set from the FOX program. Players increase their
status in the restaurant by preparing one of 35 possible recipes from the show,
which will be judged by a 3-D model of Ramsay. The game also provides the
ability for users to print recipes to try at home or e-mail to friends, and is
available to play in English, French, Italian, German and Spanish. It is
available from downloadable game destinations, including PlayHK.com, for PCs
for $19.99.

“Doing the voice for my
own animation was new experience for me, and great fun,” said Ramsay. “The end
result is spot-on.”

“The launch of the Hell’s
Kitchen game marks another
successful collaboration with a strong television license,” commented Ludia’s
founder and CEO, Alex Thabet. “With this latest title, we have proven our
capacity to create interactive entertainment that offers a direct and highly
engaging Hell’s Kitchen
experience to an audience that spans beyond TV.”

“We’re excited to take Hell’s
Kitchen into the video-game genre,
and we anticipate healthy sales on the strength of the excellent work our
partner Ludia has delivered,” added Katrina Moran, the executive VP of digital
media for Granada America. “The game enriches the overall entertainment
experience for new and existing fans of the show and is part of our worldwide
strategy to increase our activity in the booming casual-gaming market.”

—By Kristin
Brzoznowski