Fireworks Bolsters Sales Staff

LONDON, April 8: Fireworks
International has made a number of appointments in an expansion of its sales
operations in Toronto and London, including adding two new sales directors for
its factual catalogue.

Smiljka Baljozovic and
Kathryn Kozanczyn join Fireworks’ Toronto-based office from CBC (Canadian
Broadcasting Corporation) International. Both will be responsible for the
worldwide sales of the company’s factual-entertainment library.

The London-based digital
division has named Patrick O’Connor-Read as its digital sales manager. He will
be responsible for development of digital distribution for ContentFilm and
Fireworks International across IP, VOD and mobile platforms, with a particular
focus on Asia Pacific. O’Connor-Read held a previous role at Martial Arts TV
and the position of gallery producer at sit-up.tv.

Greg Phillips, the
president of Fireworks International, commented, “As our strategy to expand the
Fireworks International catalogue continues, we are specifically committed to
developing our programming within the factual-entertainment genre, to match our
strong existing presence in fiction programming and the multiplatform arena.”

—By Kristin
Brzoznowski