NBC Pulls Plug on quarterlife

LOS ANGELES, February 29:
NBC has pulled the made-for-Internet series quarterlife from its schedule after just one episode, which
received lackluster ratings.

According to reports, the
network had intended to run the series on the next five Sunday nights. Dateline
NBC and reruns of Law &
Order will now fill the gaps. In
its initial broadcast on Tuesday, the series drew just 3.9 million viewers,
according to Nielsen’s estimates.

“If it was going to go on
TV, it probably should have been on a cable network, and that’s probably where
it’s going to end up,” said the series’ co-creator, Marshall Herskovitz, at a
conference at Harvard.

And in fact, an NBC
spokeswoman confirmed that the show would run its course on the Bravo cable
channel.

—By Kristin
Brzoznowski