C4 Restructures New Media Team

LONDON, June 29: Channel 4 is going to appoint its first
dedicated director of new media and technology as it looks to beef up its
presence on digital platforms.

The role will report directly to Chief Executive Andy
Duncan, alongside the channel’s executive directors, including Anne Bulford,
the group finance director, and Rod Henwood, the director of new business.

Channel 4’s New Media division, which was previously part of
the New Business directorate, will now report to the new director of new media
and technology. The move comes as the division’s current managing director,
Andy Taylor, moves on to All3Media to become director of digital media.

The New Media division will also include Information Systems
and Channel Operations, under department heads Ian Dobb and Steve White. These
departments previously reported to Bulford. Henwood will concentrate on
identifying and developing new business opportunities to generate new profit
streams and, once established, integrating them with the rest of Channel 4.
Henwood will continue to manage the 4oD VOD service and the Corporate
Development function, which will be headed by Paul Whitehead, who combines it
with his previous role as the head of business development for New Media. The 4
Rights division, encompassing Channel 4 International and Consumer Products, continues
to report to Henwood.

Duncan said: “Growing our presence in and our revenue from
new digital media platforms is a strategic priority—success in digital
media will have a significant impact on Channel 4’s future financing. We
believe that the opportunity is such as to justify the recruitment of a new
director whose focus will be growing Channel 4’s share in these emerging
markets and ensuring a seamless approach to technology and content delivery
across the business. I believe Channel 4’s senior executive line up is a match
for any in the media sector and this important new role will further strengthen
an already outstanding team.”