EMI, YouTube Announce Partnership

NEW YORK/SAN BRUNO, June
1: EMI Music, Google and YouTube have inked a deal that will give users of the
popular video-sharing website access to videos and recordings from the label’s
artists, including those featured in user-generated content.

YouTube users will have
access to music videos from David Bowie, Coldplay, Fat Boy Slim, Gorillaz, Lily
Allen and Norah Jones, among others. EMI Music has also agreed to work with
YouTube and Google to develop business models in which the YouTube community
will be able to access user-generated content featuring EMI-owned and
copyrighted audio and video works. EMI Music will use YouTube’s content
management tools to track and monetize its content and compensate its artists.

“With this deal, all four
of the world’s major music companies are now official YouTube partners,” said
Chad Hurley, the CEO and cofounder of YouTube. “EMI is a proven leader in the
emerging digital music landscape and one of the world’s largest and most
respected music companies. We’re excited to add EMI Music’s stellar roster of
artists’ content to our site and make it available to our community.”

Eric Nicoli, CEO of EMI
Group, added: “Working with YouTube under this agreement meets EMI’s objectives
to offer consumers the best possible entertainment experiences, to create new
ways to connect our artists to fans and to enter into innovative business
models that will generate revenues for our business and our creators. YouTube
has quickly established itself as a standout fan favorite because it’s a site
that taps into what people want and also consistently delivers a good experience.
Through this agreement EMI Music and its artists will be fairly compensated for
their work.”