AT&T Wireless to Offer Mobile Clips of American Idol Auditions

ATLANTA, January 29: Cingular Wireless, now the new
AT&T, has renewed its deal with FOX, FremantleMedia and 19 Entertainment to
provide American Idol fans with mobile
access to memorable moments from the show’s auditions.

For the next three weeks, the Cingular Video library will
feature up to ten bad audition clips from American Idol. To access the clips, consumers need to have a 3G
phone and must sign up for the $19.99 MEdia MAX Bundle, which includes
unlimited Cingular Video.

In addition to video content, ring tones are also available.
Throughout the season, AT&T’s wireless unit will be introducing new American
Idol-themed content as well as returning
favorites such as IDOL Chat, IDOL Trivia and Live IDOL Tones, just to name a
few. The show’s last season generated more than 64.5 million text messages.