Distraction Ups Alice de Maré

LONDON, November 9: Distraction Formats has promoted Alice
de Maré to VP of programming, based in the company’s new London office.

She will continue to act as liaison between Distraction and
the rights-owners of its various formats, provide counsel to clients to ensure
production consistency and service, and supervise a team of consultants in the
formats and branding fields. Her new role will also have marketing, sales and
acquisitions managers reporting directly to her.