Texas Crew Productions Named Official Production Partner for SXSW

Texas Crew Productions will be in charge of delivering end-to-end event coverage, live streaming and multi-platform content across SXSW’s 2026 lineup.

“As an Austin-based company that has witnessed the phenomenal growth of SXSW first-hand, we’re honored to become part of this iconic event,” said David Karabinas, CEO at Texas Crew Productions. “Our role is to deliver consistent, high-quality coverage across every part of the event while building a production framework that supports how SXSW content is shared now and in the future.”

Under the agreement, Texas Crew will oversee content acquisition, studio production and live streaming across SXSW’s official channels and digital platforms, including YouTube, Instagram and SXSW GO. This includes the 2026 SXSW EDU Conference and the 2026 SXSW conferences and festivals.

“SXSW content spans multiple industries, formats and audiences, all moving simultaneously,” said Meghan Cassin, senior VP of content at SXSW. “Texas Crew Productions understands how to navigate that scope, so this partnership strengthens how we capture and distribute SXSW programming across our platforms.”