New Director of Distribution for Rubicon

LOS ANGELES: Ilyssa Goodman has been hired as the new director of distribution for Rubicon Group Holding (RGH).

Goodman will work out of RGH Entertainment’s Los Angeles office, where she will answer to David Corbett, the company’s executive director for North America. She will be responsible for heading RGH’s worldwide distribution endeavors for TV, DVD, digital and theatrical content, including the films Postman Pat: The Movie and Life and Adventures of Santa Claus.

With two decades of experience in the entertainment industry, Goodman most recently worked as an independent producer and marketing consultant for companies such as FOX, ABC Family Channel and Warner Bros., to name a few.

“Ilyssa Goodman joins RGH at a time when the company is well positioned to exploit its growing library of content across many platforms,” said Randa Ayoubi, the CEO of RGH. “Her extensive experience in development, marketing and distribution will play a crucial role in achieving our goals for fast growth in the global marketplace.”

“Ilyssa is a well-rounded executive with a keen sensibility for creating synergy among the many disciplines involved in producing transmedia entertainment properties,” remarked Corbett. “We look forward to maximizing the global potential of all of our IPs with her on our team.”

Goodman commented: “I am thrilled to be joining a young studio at a time when the distribution landscape is drastically changing and digital distribution is moving to the forefront. Working with the incredibly talented team at RGH under Randa Ayoubi’s dynamic, forward-thinking leadership gives me a tremendous opportunity to help steer RGH to the forefront of the worldwide animation and effects industries.”