Strawberry Shortcake to Hit Belgium & the Netherlands

NEW YORK: American Greetings Properties has licensed Strawberry Shortcake for broadcast in Belgium, along with securing video sales in Belgium and the Netherlands.

Season one of Strawberry Shortcake’s Berry Bitty Adventures will broadcast on free-TV in Belgium in fall 2011 on VTM Kzoom and it will be for sale on video in both Belgium and the Netherlands from Original Traffic Company.

The American Greetings character originally debuted in 1980, appearing in cards, stickers, toys, games, books and more.

“We are so pleased to be working with VTM Kzoom and Original Traffic Company to bring Strawberry Shortcake to Belgium and the Netherlands,” said Gia DeLaney, the VP of program sales at American Greetings Properties. “It’s easy to understand Strawberry Shortcake’s global appeal—her stories and themes are fun and wholesome and her optimism is contagious.”