MTVN Entertainment Group Ups Strategy & Business Dvpmt. Exec

NEW YORK: MTV Networks’ Entertainment Group has promoted Meghann Wu to VP of strategy and business development, elevated from serving as senior director of the department.

In the newly expanded role, Wu continues her responsibility for strategic planning for Spike but adds TV Land to her remit. She will also head up major Group-level business development initiatives in areas such as sports, syndication, HD, 3D and new business launches. Wu joined MTVN in 2007 as director of strategy and business development. Prior to this she spent four years with management consulting firm A.T. Kearney.

Wu reports to Dan Yang, the senior VP of strategy and business development. Yang commented: “We are extremely fortunate to have Meghann in this key role within the Entertainment Group. She is a talented television executive who is well-respected throughout the organization, and I am confident she will continue to drive significant value.”