AETN Locks in Deals from Short-Form Catalogue

CANNES: More than 5,000 pieces of content from AETN International’s short-form catalogue have landed deals with broadcasters in Italy, Israel, China, Canada and Germany.

Popcorn TV of Italy went for 100 short-form pieces from the Biography slate for its VOD service. Among the titles are Celebrity Fact of Fiction, Soccer Stars and Need to Know. More than 50 Biography clips were picked up for Israel by Mobile 1 Cellular Communications

AETN and CNG (Chinese National Geography) secured a trial partnership to bring AETN content to China’s cellular mobile platform. The content is to serve as an educational tool for English-language learning. The agreement includes clips from Biography, BioBites and Need to Know.

In Canada, Canwest took on short-form content to be viewed on its broadband platforms in conjunction with the series and specials licensed from AETN for its linear channels.

Short clips from History Germany are to be used as on-air interstitials as well as for the channel’s website and VOD platforms. This includes Beyond the Big Bang, Clash of the Gods, How the Earth Was Made and Jurassic Fight Club.

“We are very pleased about the continued growth of our short-form catalogue,” said Fabienne Fourquet, the senior director of international digital media at AETN. “Unlike many media companies, AETN owns all rights to almost all its long-form and short-form content. This has allowed us to create innovative partnerships with our own channels and with broadband and mobile platforms around the world.”