Cablevision Secures RealD Format for 3-D Content in the Home

March 24, 2010 World Screen
ADVERTISEMENT
LOS ANGELES: Cablevision has licensed the stereoscopic RealD Format for delivery of high definition 3-D and the Rangers vs. Islanders hockey game will be the first live 3-D sports event delivered to U.S. homes.
 
In addition to the game’s 3-D telecast available to Cablevision subscribers in the Tri-state area with 3-D-enabled TVs, a special viewing party will be held at the Theater at Madison Square Garden utilizing the RealD Format and RealD’s XL Cinema System for projection on the big screen.
 
"3-D content in the home is the next frontier in premium entertainment and we look forward to providing our customers with an unmatched 3-D experience in cooperation with RealD," said Jim Blackley, Cablevision’s senior VP of engineering and technology. "We’ve been extensively testing the RealD Format and believe it is the highest quality and most broadly compatible method for delivering 3-D video to our customers."
 
"This agreement with Cablevision marks another milestone in the emergence of 3-D entertainment in the home," said Michael V. Lewis, the chairman and CEO of RealD. "Now Cablevision customers who have 3-D television sets will be able to experience high definition 3-D from the comfort of their living room beginning with the Rangers vs. Islanders game."
 
The RealD Format builds on the company’s patented side-by-side 3-D formatting technology and is capable of delivering crisp, clear, high definition 3-D to the home utilizing all channels of the existing HD broadcast infrastructure. Cablevision has chosen to use the side-by-side method as its primary method of delivering 3-D content due to its ability to deliver high-quality progressive and interlaced video over existing infrastructure including existing HD set-top boxes and DVRs.

ADVERTISEMENT

Watch GoQuest Media’s Kuma (The Other Wife) in their Exclusive Showcase