ABC.com Integrates Commentary Tracks for Video Player

BURBANK: ABC Social: Episode Commentary is a new feature of ABC.com’s Full Episode Player that allows online viewers to create their own commentary tracks and share them through Facebook Connect.  

The new commentary service launches on November 7 with the first episode of ABC’s recently-debuted series V, and will feature expert insight from the show’s executive producers, Scott Peters and Steve Pearlman. This new feature will continue to roll out for other series on ABC.com over the coming weeks. Expert commentary featured in the Full Episode Player will vary from episode to episode, to include insights from series’ producers, writers and directors, stars of the show, production and costume designers, music supervisors and network executives. 

Fans can create and share their own commentary tracks by going to ABC.com and logging on using their Facebook account. As they view an episode in Commentary Mode, they can simultaneously add their own comments and read expert commentary, as well as see comments from their Facebook friends. This will be shared in the viewer’s Facebook stream. 

“ABC Social: Episode Commentary is great example of how we are continually pushing the envelope to create ‘what’s next’ and use our digital platforms to further engage the core fans of our series,” said Alexis Rapo, the VP of digital media for ABC Entertainment. “Now online viewers at ABC.com can not only take part in a world class viewing experience, but also engage with ‘show experts’ and share their own viewer-created commentaries seamlessly within our player—the result is a rich, social experience that can only be found on our site.”