Company Info & Contacts
About: Based in London, Safi Productions sits within Safi Ideas, an ethical and disruptive innovation incubation company based in London. Safi Ideas makes ethically-minded content across film, animation and interactive media. Safi Productions’ mission is to make profits to reinvest in other ethical business and projects, charitable partners and other entities that have a positive social impact. Safi Ideas creates heartfelt stories and experiences that transform and engage through the power of entertainment and culture. Wa'qaar A Mirza, co-founder and global CEO of Safi Ideas, is an accomplished British entrepreneur with over 30 years experience in direct response marketing strategy. An accomplished author, speaker, producer and director, Mirza is currently a trustee of Worlds, Orphans into Work (WOW). Much of his work has been in cultural and religious production with a focus on content working towards greater equality and visibility for marginalized groups.